The Power of Sales Coaching: Your Secret Weapon for Growth in 2025

Unlock the true potential of your sales team with expert coaching. Learn how The Novak Group helps companies boost performance, retention, and revenue through powerful sales coaching strategies. In today’s high-tech, fast-paced sales world, tools and automation are everywhere — but deals still close because of people. And people need coaching.

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Sales Training That Builds High-Performance Teams

If you want your sales team to hit new revenue goals, it’s not just about adding more people or handing them a product sheet — it’s about training them into a cohesive, confident, high-performing unit. Here’s why great sales training is the foundation of team success (and how to make sure

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Navigating the Delicate Balance

Navigating the Delicate Balance: How to Profit from a Large Client Without Losing Their Business For many businesses, a single large client can account for a significant portion of revenue. While this can be a huge asset, it can also be a double-edged sword. Often, these clients demand lower bids

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 How to Run One-on-Ones

How to Run One-on-Ones That Drive Performance (Not Just Reports) If you’re a sales manager, you know one-on-one meetings are a staple of your leadership calendar. But here’s the hard truth: too many of these meetings end up as status updates instead of performance drivers. When done right, one-on-ones can

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Why Sales Managers Need a Coach

Why Sales Managers Need a Coach: The Secret Weapon Behind High-Performing Teams Sales managers are the unsung heroes of every revenue engine. They’re responsible for hitting targets, driving team performance, mentoring reps, managing forecasts, and keeping morale high — often all in a single day. Yet, while many companies invest

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