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The Mental Game of Selling: How to Stay Sharp & Resilient By The Novak Group Let’s be real — sales isn’t for the faint of heart. You face rejection daily. You juggle big goals, high expectations, and constant pressure to perform. You ride the emotional roller coaster of “hot leads”

By The Novak Group Let’s face it — we’re all living in a world of constant distraction. Our phones buzz. Our inboxes explode. Our calendars overflow. And the people you’re trying to sell to? They’re just as overwhelmed. That’s why traditional prospecting methods aren’t cutting it anymore. It’s not that

How AI Is Changing the Sales Landscape By The Novak Group Sales has always been part art, part science — but with the rise of artificial intelligence (AI), the science is rapidly evolving. What used to take hours of manual research, follow-ups, and guesswork can now be handled in seconds.

1. Start with Purpose & Vision Salespeople aren’t just chasing quotas—they’re chasing meaning. Help them see the why behind the what.  Action Steps: Communicate the company’s mission regularly—help them feel like they’re making a difference. Tie individual goals to the company’s larger purpose. Share client success stories that show how your product or service improves lives. Motivation

Hiring the right sales talent is one of the most critical decisions a company can make. The right salespeople can drive revenue, build strong client relationships, and contribute to your company’s long-term growth. But finding those high-performing individuals takes a strategic approach. Here’s how to ensure you hire the right

In the competitive world of sales, first impressions matter. A well-crafted and compelling sales presentation can be the key to winning over prospects, closing deals, and driving revenue. Here’s why an effective sales presentation is crucial for your sales team’s success. 1. Creates a Strong First Impression A sales presentation